SXSW is quickly approaching, and as I tediously plan for this year’s showcase, I can’t help but reflect over SXSW 2014. Believe it or not, after attending UT for 4-5 years beginning in 2006, last year was my very first SXSW experience! Luckily, my little teacha-friend, Stephanie, was on Spring Break so she was able to join me for the week’s adventures. It was literally a life-changing experience– like a little stay-cation jam packed full of fun, a completely new way of experiencing my beautiful city!
As I go back through all of the photos, the experience seems almost indescribable– so much music, so much fun and a people-watching paradise! Although there are many great events to attend for the film and interactive sectors too, we focused on music. The best part? We did it all for free!
As the little SXSW virgins that we were, deciding when to go where was very overwhelming! Its not just about which musicians to see, its about where you want to go next, where your friends are, the venue/event lines and of course, the free drinks. And don’t forget about the hundreds of miles you’ll be walking. Even with the help of our good friend Elizabeth’s detailed Excel spreadsheet, organized by venue and broken down by artist, day and time (thanks Lizzy), we found ourselves running around like little chickens.
The first show I attended was by the Local Natives at ACL Live Theater, and it was AMAZING! Check out my Instagram video of their set here!
Steph got into town a few days later, and so our adventures truly began. On the first day, we started by just roaming the streets downtown, taking advantage of the free food, free drinks and street performances. One of the best performances we heard while cruising the street was probably American Authors perform Best Day of My Life. It was invigorating, and it really set the tone for the remainder of our SXSW’ing.
Shortly after, we wandered over to Rainey Street, and ended up at the Cusp Party by Neiman Marcus. We saw several great bands, had some delicious drinks and were pampered with free Bobbi Brown makeovers! Can’t beat that!
This story still makes me giggle, but later that day, a guy stopped us on Sixth Street.
“You guys want some VIP passes?”
Umm, hell yeah!
All we had to do was dance the robot and yell “we love Doritos” while he videoed us and posted it to our Instagrams. Of course, we did it, and we even got all of our friends into VIP later that weekend!
Oh, and we had free Doritos for days! Not something we normally eat, but after burning so much energy walking around all day, we were starving. While grubbing on Doritios in the VIP lounge, we actually had a Doritos rep come up to us asking if we would sign waivers for video of us to be used in commercials! No joke.
The next day I had to work– met with new clients, showed 12 homes and wrote an offer! Whew! Fast forward back to SXSW. I made it just in time for the Ludacris show, VIP style. It was a magical night, and we were on such an energy high that we decided to end it with a major dance party at The W.
Needless to say, I was 100% exhausted on Sunday and still had to hold an open house AND show buyers. Every single second was worth it though, and I can’t wait to do it again this year! A new year, a new plan–> and that my friends, will be SXSW Part Two, coming soon on Hope Lives Austin.
Love & Light,